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It's essential for personal trainers and fitness professionals to create a training space that is both functional and aligned with their personal vision. This is beautifully exemplified by BodyStrong, the personal training studio owned by Natalie Ruis. Natalie began her fitness career running a bootcamp club, but soon realised that many of her clients were seeking one-on-one training. To meet this demand, she decided to develop her own indoor training space at home.
In her studio, Natalie offers not only personal training but also comprehensive programmes focused on nutrition and mindset. "My clients appreciate that they’re not only working towards their physical goals but also receiving guidance on nutrition and mental health," she explains. "The studio is an intimate space where clients feel comfortable. They can train here in peace, without distractions.”
“The value for money is truly unmatched”
When setting up her studio, Natalie chose Lifemaxx for the balance between quality and affordability. "I didn’t want to compromise on the quality of the equipment, but it had to fit within my budget. Lifemaxx provided exactly what I needed," she says. "The value for money is truly unmatched. The equipment is durable and looks great too. It just feels professional, without having to pay a premium price. That made Lifemaxx the logical choice for me."
The studio is equipped with functional tools like a squat rack, plenty of free weights and accessories, offering plenty of versatility for her training sessions. "The LMX.® Hip thrust machine I recently added has been a fantastic addition. I am really happy with it!"
Natalie highlights that the advice and customer service from Lifemaxx were key factors in her decision: "The communication with Lifemaxx was always prompt and helpful. If I had any questions, I got a quick response, and the delivery of the equipment was fast too. That kind of service really makes a difference for me.”
Maximising training with minimal equipment
Although the studio at her home isn’t large, Natalie carefully planned the layout and use of the space. "It was important to set up the space in a way that allows clients to train effectively without feeling cramped or overcrowded. By choosing functional equipment like the squat rack, free weights, and the Glute Builder, I can offer a comprehensive training session with minimal equipment," she explains. "My clients are very satisfied, and in the end, that’s what matters most."
Natalie views her relationship with Lifemaxx as a lasting one. "In the future, I definitely plan to invest more in their products. I now know I can rely on Lifemaxx for both quality and service, which gives me the confidence to expand my studio further."
Check out the video below for an impression of the studio.
Do you want to learn more about BodyStrong? Visit the website or Instagram page. Curious about how we can help you start, expand, or upgrade your fitness space? Get in touch with us—we would love to help!
